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86% of young people value company culture when looking for a job – FE News

Breathe, an HR software provider for small businesses, released recent research findings that take a deep dive into the hiring process to understand how companies attract top candidates in the candidate-driven job market. A nationwide survey of 1,298 UK workers was conducted in partnership with Opinium Research, asking a range of questions about the realities of job seeking and the interview process.

The data revealed an interesting shift in mindset among different employee generations. Company culture is a top priority in job hunting, especially for younger generations from her 18 to her 34 years old than her 55+ years old. It also reveals that people are focused on protecting themselves from burnout, with an overwhelming 81% saying they would not apply for a job with unrealistic expectations. Younger workers value strong communication, with 78% saying they won’t post a job posting that doesn’t include salary expectations. Interestingly, 74% of those over the age of 55 cite the lack of salary listed as a problem.

Key findings include:

Company culture is a top priority

  • Employees aged 18-34 are more likely to consider company culture – 86%
  • Only 66% compared to workers over the age of 55.
  • Interestingly, employees between the ages of 18 and 34 are more likely to ask questions about company culture in interviews than those over the age of 55.
  • 81% vs 57%
  • 70% of UK workers say evidence of a good company culture is important when considering looking for another job
  • 83% respond to and respond to flexible working styles – working styles shaped during the pandemic
  • Interestingly, nearly a quarter (24%) of employees say career development opportunities are not that important to them.
  • More than three-quarters (76%) of UK workers say they consider company culture to some extent when choosing where to work.
  • 13% say yes of best factor for them
  • 41% said it was an important factor

Lack of communication is a big turn off

  • Lack of post-interview communication was the number one interview factor that made workers less likely to accept a job offer from a company (64%). Following this:
  • Over-promoting the company in an interview (57%)
  • I don’t meet people I work with (51%)
  • 78% of 18-34 year olds are reluctant to see job listings without salary
  • compared to 74% over the age of 55

Protection from burnout

  • An overwhelming 81% said they wouldn’t want to apply for a job description with unrealistic expectations.
  • This is followed by no salary (77%) and a non-specific role description (75%).
  • 53% say they are less likely or never to apply for a position that is out of touch with the company culture

Breathe UK General Manager Rachel King commented:

“It’s no secret that company culture isn’t always the top priority when looking for a new job. are focused on the type of work culture they want to participate in.

“Our research shows that the next generation of employees are entering the workforce with varying expectations. I want to manage burnout at a company that has a positive company culture.

“It is more important than ever for small businesses to remain competitive in a candidate-driven job market. You have to make sure you’re cultivating a strong company culture to sustain.”

Lizzie Benton, corporate culture coach and founder of Liberty Mind, adds:

“It is becoming clear that monthly pay alone is no longer an attractive place to work.People want more than a fair wage in a job. More and more people are looking for opportunities to offer.

“That is why it is up to companies to build a truly people-first culture to create the best possible workplace. There are many simple and actionable steps, it’s never too late to start.”

To learn more and understand the best recruiting practices for small businesses, download the full report here.

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