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Tech Talk: Smart Payment Processing - Technology

As technology continues to advance, the need for traditional payment methods that require carrying extra items (cash, cards, checkbooks) has diminished and the desire for greater convenience has increased. As the world changes before our eyes, salons are adopting faster and more convenient payment methods.

SALON TODAY’s recent tech issues featured insightful discussions from salon technology leaders, many discussing how smarter payment processing could impact businesses and their clients . Here’s what they said:

“Consumer expectations and preferences continue to evolve, with contactless and mobile payments becoming the preferred payment method. One way salons and beauty companies are meeting these expectations is by enabling digital payments, embracing salon management systems, and implementing scheduling apps that automate the entire customer experience. Features like these make it easier for salons to focus on what they love while helping them achieve end-to-end operational efficiency and salon growth.”Kate Kirk, Vice President, US Merchant Marketing, American Express

Andrea Miller, Brand Marketing Manager, Daysmart

“We have found that business owners are beginning to realize the value of integrating their credit card processing with salon software solutions. With built-in payment processing, salon businesses can easily manage their bookkeeping and quickly coordinate their day. Integrating payments with DaySmart Salon allows customers to collect prepayments for services, sell gift cards online, claim no-shows and cancellations, manage memberships and payment plans. , and even offer contactless payments.These features will help you modernize your checkout experience, upgrade your front desk operations, and enhance your customer service.”Andrea Miller, Brand Marketing Manager, DaySmart Salon

William Zekiri, CEO and Founder of Fresha, said:

William Zekiri, CEO and Founder of Fresha, said:

“Fresha continues to innovate in that space to revolutionize how the beauty and wellness industry manages payments and help business owners manage and grow their businesses. Continues to lead industry change as one of the first companies selected to launch Tap to Pay, a technology that turns iPhone X and later models into card terminals without additional hardware and receive payments directly from your phone.

“At Fresha, we believe device-independent contactless payments are the way forward, and Tap to Pay is just the first step. We are on a journey to become independent of standard cards and terminal hardware.” —William Zekiri, CEO and Founder of Fresha, said:

Marci Zerbe, Sales Manager, Tippy -

Marci Zerbe, Sales Manager, Tippy

“More than 4 in 5 consumers worldwide say a quick and easy checkout is the most important aspect of their salon experience. We will share customer feedback soon.The ultimate goal is to satisfy the professionals.Tippy’s all-in-one guest checkout kiosk is now integrated with many POS software and can be used for salon and spa services. Tips can be sent directly to professionals Tippy’s simple user interface allows consumers to choose from a variety of salon-set tipping options (in percentages or dollars) so service professionals can tip. It has become one of the best tip tracking apps to help increase consumer-facing kiosks where consumers can view itemized service and retail totals before collecting payments with their existing payment processor. We have complete transparency.” — Tippy, Sales Manager Marci Zerbe

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